Do you know how often to use a face mask? The answer may surprise you! Our experts cover all the basics in this Masking 101 guide, like how to mask, how often to use a face mask, the right formula for your skin concerns and more. Learn how to mask the right way.
Your face mask benefits totally depend on the formula you choose. For example, clay mask benefits will be different from collagen mask benefits. Depending on the formula you choose, your mask can:
There is much to be gained from regularly using the right facial masks for your skin type and skin concerns.
Always cleanse your skin before masking to achieve the best results. You can also use toner or exfoliate before masking, to help the formula penetrate more effectively.
Once your skin is prepped for your mask, apply a chickpea-sized amount to your face (and neck if you desire).
Pro tip: Many people glob on their masks thickly, but this is actually counterproductive. You only need a thin layer for the mask to work – it's a waste of product to apply any more.
Once your mask is ready to remove, rinse well with warm water. You can follow with your toner if desired, but always follow with a moisturizer.
It's important to follow the directions on the package, because some masks have active ingredients that should only be left on the skin for a certain amount of time (like the sulfur in Amino Mask or the kaolin clay in Restorative Clay). Often, these masks are left on for 10-15 minutes to receive the full benefits from active ingredients, but it is important to follow the directions. However, there are many masks that are much more flexible too.
Have you ever put on a facial mask before bed, only to fall asleep in it? Certain masks can leave your skin feeling dry and irritated if you leave them on too long, but overnight masks can be left on however long you want – you can even fall asleep in them. These masks are often soothing, hydrating, and reparative. Here are our two favorite overnight masks:
Best overnight mask for dry skin:Collagen Rehab
This is one of the best overnight masks because it helps support collagen and elastin performance, so lines appear filled, skin looks firmer and acts years younger. Plus, it saturates skin to create a discernable moisture barrier that lasts up to 72 hours. When you remove this mask skin looks instantly renewed, dewy and firmer. Can also be applied to lips and left on overnight as an intensive treatment.
Best overnight face mask for glowing skin:Radiance Rescue
This luxurious product is a creamy mask that wakes up skin's microcirculation to reduce the look of lines and puffiness near the eyes and increase skin's elasticity and moisturization for youthful resilience and a glowing complexion. Radiance Rescue can even be applied around the eyes to brighten dark circles and smooth out crepey eyelids and crinkly texture.
It only takes 10 minutes for your skin to receive full benefits from these masks, but you can even leave them on longer:
"Both Collagen Rehab and Radiance Rescue masks are seriously easy to use. You can apply them to your entire face and leave on for 10 minutes, or even longer. In fact, it's okay to fall asleep in them! The masks will keep working while you sleep to firm, soften fine lines and leave the skin with a renewed luminescence." –Teresa Stenzel, Bioelements Director of Education
Many people are confused on how often to use a face mask, but in general you should mask 1-3 times per week. However, certain masks can be used every day, like Ultra-Rich CremeTherapy. You can use your face mask morning or night – it completely depends on your schedule and your personal preferences.
Can you use two face masks in one day? Yes, it's called double-masking or multi-masking:
Now you know the basics of masking, but have you heard of multi-masking? Multi-masking allows you to customize your skin care and maximize the results you see. There are two ways to double mask:
Here's some of our favorite multi-mask combinations:
Tired, puffy eyes + dull, sagging skin
Apply NEW Radiance Rescue under the eyes and on cheeks, and NEW Collagen Rehab over the forehead, nose and chin for a dewy, glowing complexion.
Large t-zone pores + oil
Apply Measured Micrograins + to slough dead skin and control oil, then rinse and vacuum out pores with Restorative Clay.
Lined lips, forehead wrinkles + flaky, tight cheeks
Apply Collagen Rehab over lips and on forehead to target lines, and apply Ultra-Rich CremeTherapy to cheeks for a surge of moisture.
Congestion + breakouts
Apply Kerafole to purge problem pores, then treat and clear acne with Amino Mask.
To learn more about multi-masking, click here.
To get the most out of your mask, it's crucial to choose a formula designed for your specific skin needs. Our high-performance masks zero in on your biggest skin concerns – and they all ship free!
For aging, lined, exhausted skin 
Collagen-supporting amino acids, softening mango + moisture-builders rehabilitate aging, lined and exhausted skin.
For eye puff + dull skin in need of a glow 
White truffle, caffeine + murumuru butter rescue skin worn down by age, stress and lifestyle, and stimulates for instant radiance.
For congested skin and problem pores 
Algae, citric acids, kelp, clove + more purges impurities to reveal fresh, smooth, and radiant skin.
For oily, shiny + sluggish skin 
Kaolin clay, Chinese herbs and chamomile refine pores, and vacuum excess oil + dirt to reveal fresh, healthy and bright skin.
For dry, lined + flaky skin
Balancing adaptogens, plus skin softening sesame and essential oils deliver a swift surge of moisture to transform dry, aging skin.
5% sulfur OTC treatment mask with lactic acid penetrates pores, treats acne breakouts and allows skin to heal.
If you have any questions about how to mask the right way, how often to use a face mask, or more, sign up for our email newsletter or comment below!
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