Press Inquiries

For press inquiries:
press@bioelements.com

Winter Sun Protection

January 9, 2012

Brrrrr... it's chilly in many parts of the country. However, the debate over our ability to follow through on our New Year's resolutions heats up. A whopping 80 percent of people who vow to change or improve some aspect of their lives on Jan. 1 typically fall off the wagon by Valentine’s Day, say researchers.

I've decided I'm going to make good on my promise, which is to wear sunscreen year-round. After considering the bad news/good news, who wouldn't? It doesn't matter if it's winter, spring, summer or fall, ultraviolet radiation damage often leads to skin cancer, hyperpigmentation and/or premature aging. On the upside, daily use of sunscreen helps shield the skin and important proteins, such as collagen, elastin and keratin, which keep it smooth and firm. 

I'm loving the idea of applying sunscreen year-round--by Valentine's Day and beyond. Check out the latest SPF formulations for your face, décolleté and body.

SHINE: Bioelements SPF 50 FaceScreen.

BEAUTY: Formulated as a moisturizer to help safeguard against wrinkles, loss of elasticity and pigmented brown spots with titanium dioxide, aloe leaf juice, chamomile flower extract and Chinese herbs (including dong quai root extract).

BEACON: No animal testing. Also free of synthetic colorants and fragrances, and packaged in glass for maximum freshness and recyclability.